India’s third largest mobile operator Idea today launched its latest 3G enabled handset Id 4000 3G. Priced Rs 4999, the smartphone shall be available in Idea 3G markets across 11 circles in the country. Idea has collectively sold more than 7 lakh handsets of its earlier 3G smartphones. Idea Id 4000 3G shall have special offers for 3G users, where it shall be offering up to 1.6GB 3G data and free Idea TV for three months, all in a price of Rs. 259 for existing subscribers, and Rs 261 for new subscribers.


Idea Id 4000 features a 4″ HVGA display with 320×480 pixel resolution, a 1GHz dual-core processor, runs Android Jelly Bean OS, 512MB of RAM, 512MB built-in storage, a microSD card slot, a 3.2-megapixel camera, and equipped within is a 1500mAh battery. For connectivity, the phone supports 3G, Wi-Fi, Micro-USB and Bluetooth 4.0, and others

Affordability is what a user seeks while purchasing a smartphone, and that too without having to compromise on the features or functionalities. Mr. Sashi Shankar, CMO, Idea Cellular, in an official statement said – “Our strategy of proliferating data services through the sale of affordable 3G smartphones has worked well for us, and hence we will continue to build on our devices portfolio. A large base of Indian consumers want affordable, yet, feature rich smartphones to experience 3G and mobile internet. Id 4000 will address this demand in the market and enable 2G users to upgrade to 3G in our key 3G markets.”

The eleven circles where Idea Id 4000 budget smartphone could be availed are – Andhra Pradesh, Gujarat, Haryana, Himachal Pradesh, Jammu & Kashmir, Kerala, Maharashtra & Goa, Madhya Pradesh & Chhattisgarh , Punjab, Uttar Pradesh (E) and Uttar Pradesh (W).